Altree Capital – Uncover Skincare Experience Grand Opening & I Am Restored Blemish Serum Launch

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Uncover Skincare’s Experience Hub grand opening & I Am Restored Blemish Serum launch

February 2024

As part of a series of celebrating leading women entrepreneurs in Africa, ahead of International Women’s Day, Altree Capital would like to spotlight Uncover and its two fabulous co-founders Sneha Mehta and Jade Oyateru. Uncover is an Africa challenger brand to L’oreal, Estee Lauder etc and Africa is the world’s fastest growing skincare market. Last week,

Sneha Mehta
Co-Founder

Uncover launched a new blemish serum adding to its fantastic range as well as, opening its Experience Hub in Lagos, with a grand opening ceremony last Sunday. Uncover has launched the “I Am Restored Blemish Serum” which is meticulously formulated in Korea and tested in Nigeria and Kenya. The formulation prioritises the specific needs of melanin-rich skin, providing a distinctive solution tailored for the African consumer.

The grand opening of the Experience Hub was a vibrant gathering, attracting the skincare community at large. Departing from traditional launch events, the Experience Hub serves as an immersive space where customers can intimately interact with the brand and its products.

Jade Oyateru
Co-Founder

“The I Am Restored Serum represents more than a blemish control product. It is a testament to our unwavering dedication to African women. Our team, comprising highly experienced formulation scientists, all melanated women with over 15 years of expertise, worked diligently on its development for nearly two years." Jade Oyateru, Uncover Co-Founder & COO said.


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Launching the I Am Restored Serum marks a significant stride in Uncover's ongoing mission to provide effective skincare solutions. Uncover is set to introduce a range of products empowering individuals across the continent to care for their skin with the attention it deserves.

“As we embark on opening our Experience Hub in Lagos, we are thrilled to create a space that transcends the conventional, inviting our valued customers to connect intimately with the Uncover brand. The Experience Hub symbolizes our passion for fostering communities where shared experiences and empowering conversations redefine the narrative of beauty. Imagine a world where beauty belongs to you, not to standards. That’s the future we’re asking our community to help us create.” Sneha Mehta, Uncover Co-Founder & CEO.


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"Altree Capital is thrilled to partner with Uncover for the launch of the I Am Restored Blemish Serum and the grand opening of the Experience Hub in Lagos. This collaboration signifies our joint commitment to redefining beauty standards and delivering high-quality skincare solutions to the African women. We look forward to contributing to the success and positive impact of Uncover in the skincare and beauty industry across the continent."

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